Premiership Rugby set for revamp with giant new sponsor
The Guardian has reported that Premiership Rugby is set to announce the US insurance giant Arthur J Gallagher & Co as its new title sponsor, succeeding Aviva.
The move could see English club rugby’s regular US fixture played in Chicago. That game is set to be played on 6 April 2019 and, three US sources said, will likely be between Harlequins and Sale. The Red Bull Arena in Harrison, New Jersey, outside New York City, is also a possible host.
— Guardian sport (@guardian_sport) April 4, 2018
UK insurer Aviva has sponsored the Premiership since 2010 and signed a one-year renewal last August. The US sources said Gallagher will succeed it.
The firm has a large UK operation and a partnership with Wasps and has worked with rugby league in Australia.
In a statement, a Premiership Rugby spokesman said: “Premiership Rugby is at an advanced stage of confirming our title partner for the start of the 2018-19 season. We can’t comment on the names of any companies who are part of this process.”